Read the numbers
Facts, highlights and news items carry small numbers such as [1] or [3]. Each one points to an entry in Where this comes from, the numbered list of sources at the end of the brief, with the site’s name and, when the page has one, a date. Tap a number or a source to open the page in a new tab.
Every source is a page the research found in its own web searches: Swops does not list pages the research never saw. The overview and In more depth carry no numbers because they sum up the sources as a whole. A fact without a number has no single page behind it, so give it a little more care.
A dated snapshot
Under the company name you see Saved 8 Oct 2026 · dated snapshot. The brief shows what the sources said on that day, and Swops does not update it by itself. Before a meeting that matters, look at the date and research again if it is old. See Research a business again.
When AI gets it wrong
The brief ends with AI can make mistakes. for a reason. The usual cases:
| What happens | What to do |
|---|---|
| A different company with a similar name. Most likely when the card has a common name and no website. | Check the website under At a glance. Add or correct the website on the contact, save, and research again. See Which business Swops researches. |
| Out-of-date facts: an old headcount, a former office, a previous owner. | Look at the dates of the sources. Ask the person: it makes a good opening question. |
| Thin sources: a small or new business with little online. | Expect a short brief, few news items and no In more depth. Swops is built to report what its sources say, not to fill the gaps. |
| A detail that does not match its source. | Open the numbered source and read the original. |
When the research is unsure, it may say so in a note with an info icon after the sources, for example that two companies share a name.
About the company, not the person
A brief is about the business on the card. For research, Swops sends the company name, the website, the country and your company context, never the contact’s name, email address, phone numbers or notes. Swops does not profile people, and the Terms of Service do not allow anyone to use it to research, track or profile private individuals.
News about a company can still name people in their business role, such as a new head of engineering.
What a brief is not
A brief is general business information to help you prepare for a conversation. In the words of the Terms (clause 10), it is not legal, financial, investment, credit, tax or other professional advice, nor a credit, background or compliance check. Do not base a decision about a person or a business on a brief alone.
Found something clearly wrong? Correct the contact’s company or website if that was the cause, and research again. Or tell us.